One of the most common challenges facing business owners is attracting the right kind of people to work in their businesses.
Whilst some would have you believe that finding good employees is down to chance, the truth is that your business will get the people it deserves, and there are plenty of things you can do to ensure that your business attracts the right people.
Here are seven to get you started:
- Have a clear business vision
Ambitious, talented and hardworking individuals want to join a business that is going somewhere, and will provide them with real opportunities and rewards in the future. Make sure your employees know what you are trying to achieve with the business, and what they can hope to benefit from when you get there.
- Establish your winning culture
Your employees need to know what you want from them. Set out in writing what you expect from your employees, and make sure they share your values, and respect the boundaries you set, whilst having the freedom to perform to the best of their abilities.
- Be the leader they need
Behind every great team, there’s a great leader, who can inspire, teach and motivate. Great employees want to learn from a mentor, and if you can make your employees respect you by effectively fulfilling the leadership role, you’ll get the most out of them.
- Look long term
Before you take anyone on, make sure you’ve got a clear plan for them over the long term. In addition to helping you choose the right person for the job, this will also ensure that your employees feel secure, valued and an important part of the team.
- Let the chaff rule themselves out
There is nothing more frustrating than choosing someone, only for them to decline the post or quit after a couple of weeks, so make sure that applicants are really committed to the role before you give them the job.
A good way of doing this is to make the selection process more thorough. Pick a selection of your favourite candidates and invite them to an information evening where they can find out more about the culture of your business and how it works. This encourages people to really think about whether they want to work for your business, and helps to weed out a good percentage of unsuitable applicants.
- The snowball effect
Good people want to work with good people, so creating a core team of valuable, reliable and talented employees is vital. This is all part of developing a culture, as once you’ve built this nucleus, you’ll find that you’ll naturally be able to attract a better quality of candidate, and that the best qualities of your employees will start to rub off on each other.
- Reward and recognise
Whilst money is obviously important, it isn’t the be-all and end-all of recruitment – and whilst people will work for money, they will only perform for recognition and reward.
In practice, this could be something as simple as a thank you, or much more complex, like a team bonus and reward structure based on personal performance, but the results are the same. Make sure that good work is recognised, respected and rewarded in your business – and people will work harder for you.
Next month, we’ll be exploring the other side of the coin – and you’ll learn how to spot when it’s time to get rid of underperforming team members…
And before that, following on from last month’s blog about The foundations of your business – what’s your plan?, I’ll be showing you how to develop an effective action plan – that’s next week’s blog!
But if you can’t wait until then, book your free 90 minute business coaching session today on 07540 888016.
What difficulties have you had when building your team? What strategies have you devised that help you find the right people?
I’d love to hear your comments.